Flotspotting: Freddie Paul’s Beer Tree

For most of us consumers, beer is something we buy in bottles and cans, its creation process something of a mystery; we have a vague notion of grains and a fermentation process being involved. Home brewers more firmly understand the science, but much of their alchemy happens inside opaque stainless steel containers, with your average home brewing set-up hewing to the Walter White Meth Lab school of design. So for his final-year design project Freddie Paul, a Product Design student at London’s South Bank University, decided to make the home brewing process more transparent. Literally.

Flotspotting: Freddie Paul’s Beer Tree
http://www.core77.com/blog/flotspotting/flotspotting_freddie_pauls_beer_tree_27760.asp

For most of us consumers, beer is something we buy in bottles and cans, its creation process something of a mystery; we have a vague notion of grains and a fermentation process being involved. Home brewers more firmly understand the science, but much of their alchemy happens inside opaque stainless steel containers, with your average home brewing set-up hewing to the Walter White Meth Lab school of design. So for his final-year design project Freddie Paul, a Product Design student at London’s South Bank University, decided to make the home brewing process more transparent. Literally.